To find a possible solution for San Francisco’s litter difficulties I conducted interviews of locals and explored existing programs both city-run and independent organizations.
I interviewed residents of San Francisco to uncover their opinions of the current state of waste management and to gain insights regarding willingness to participate in community cleanup events. In addition, I asked a few questions about how people preferred to receive or find information regarding citywide programs.
I chose to take a closer look at four of the most active cleanup groups in San Francisco; one was city-run and three were non-profit groups. I explored how easy it was to get information about each organization, how active they were, what unique offering or service they were bringing to San Francisco, and how they engaged with the community to gain volunteers and support.
Additional research indicates that the best way to encourage a behavior is to make the desired choice as easy as possible for a person. This is demonstrated through the psychology around opt-in versus opt-out policies. Programs that have been proven to work through this method include countries with opt-out organ donations significantly higher than countries with opt-in policies. And although San Francisco’s own composting program is not technically a choice, but enforced by the city, it is widely successful in reducing landfill waste and a normalized change for resident’s waste management.
All links and resources have been kept within three clicks for a user on any page so any needed information about the program is easy to find and to improve SEO.
I quickly laid out a few versions of each of the main pages of the site in paper wireframes to decide which layout best suited the information.
I then developed the paper wireframes with the best features into lo-fi digital wireframes and then into hi-fi mocks in Adobe XD. These are the wireframes and mocks for large,medium, and small sized screens.
This is intended to be a fictitious government site and is (mostly) compliant with both the San Francisco Design System and the U.S. Web Design System. The SFDS is a little sparse in some areas so I made a few decisions on my own so all elements are cohesive and accessible.
Clean SF was a big lesson for designing for accessibility which was initially my intention for building a fictional government website. If I were on a design team for the city, I would make suggestions and contributions to the existing design system so that all city and county websites are more cohesive.